85% revenue growth for an e-commerce fashion brand
Strong traffic but weak sales. A conversion and retention programme more than doubled the conversion rate and made paid campaigns profitable.
- Conversion Optimization
- Meta & Google Ads
- Email Automation
- Retargeting
+85%
Monthly revenue
3.1%
Conversion rate, up from 1.4%
4.5×
Return on ad spend
The challenge
Product pages lacked trust signals and a streamlined checkout, retargeting wasn't properly segmented, and there was no email automation recovering lost sales.
What we did
- 1
Redesigned product pages with better visuals, customer reviews and urgency elements.
- 2
Launched segmented retargeting on Meta and Google with dynamic product ads.
- 3
Built an abandoned-cart email sequence and a post-purchase upsell flow.
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